Google Tools

Google has become a household name and verb for finding information on the internet.
What many people don’t know is that Google is so much more than just a search engine. Learn to tap into the power of Google in your business by utilizing all its amazing tools.

Available Classes

Making Money with Google AdSense

Google AdSense enables website publishers of all sizes to display relevant ads on their online content and earn money. In this class you will learn…

  • How to set up an AdSense Account
  • The different types of AdSense Products
  • How to create an AdSense ad block
  • Strategies for where to place AdSense on your web page or blog to make more money
  • How to track your conversions and see how much money your made.
  • And much more…

    •  

    Advertising your Business with Google AdWords – The Basics

    “Google AdWords lets you promote your business alongside relevant Google search results and on our advertising network. Reach people looking for information about your products and services online. Easily control your budget and target prospects geographically.” In this class you will learn…

  • How to setup a basic Google Ad Campaign
  • Understanding the terminology and different options for setting up your campaign
  • Learn how to write an effective ad and chose the right keywords
  • Cautions in using AdWords – What to do and what not to do.
  • And Much More…

    •  

    Google AdWords – Content Advertising

    Step beyond the basics. There are many different types of campaigns you can create in Google. In this class we explore how to set up a Contact campaign and explore the difference between content and search advertising. In this class you will learn…

  • The difference between search and content advertising
  • How to set up different Successful Content Campaigns
  • How to track and monitor your campaigns for the biggest return on your investment.
  • Content Advertising does and don’ts
  • And much more…

    •  

    Tracking Your Website activity with Google Analytics

    “Use Google Analytics easy-to-understand reports to make measurable improvements to campaigns and websites. Learn which keywords, sites and locations bring high-value traffic, and be more informed about how visitors are reacting to your site’s content.” In this class you will..

  • What Google Analytics is and how to use it
  • How to setup google Analytics and your website to track and report the information
  • What kinds of information and data is tracked with Google Analytics
  • What to look for in the reports to help your increase your traffic and conversion
  • And Much More…

    •  

    Finding Keywords and Trends with Google

    Knowing what people are looking for, how they are looking for it and where they are looking for it can help you find and target your ideal customer. It can also help you identify popular niches and locate those hot keywords and keyword phrases. In this class you will learn…

  • How to use the keyword search in Google to find your best potential keywords
  • How to use Google’s Trend Finder to locate areas and keyword trends and popularity
  • How to help you choose a niche that is not “over populated”
  • How to use these tools for ideas on products, promotions and potential customers.
  • And Much More…

    •  

    Utilizing Google’s Website Optimizer to Maximize Conversions

    Google’s Website Optimizer helps you build effective website by automatically testing different site content in order to maximize visitor conversion rates. In this class you will learn.

  • Basic SEO (Search Engine Optimization) What search engines are looking for.
  • How to utilize Google’s Website Optimizer to improve your website.
  • Small things you can do with your website to rank higher in the search engines
  • Things you can do to improve your website conversion rate.
  • And much more….

    •  

    How to use Google Email, Calendar, & Collaboration Tools

    Utilize Google’s Applications to communicate and collaborate. Understand how to setup and use Google email, calendar and other collaboration tools. In this class you will learn…

  • How to setup and use a Google gmail account
  • How to use special gmail features
  • How to utilize the Google Calendar for scheduling and events
  • How to utilize other Google Collaboration tools
  • And Much More…

    • FREE Excel Quick Tips

    • Scheduled Trainings

    • Available Services

      One-on-One Training (in person or on-line)
      Company Training (on-site or on-line)
      Convention Training
      Interactive On-Line Webinars
      Recorded Trainings & Materials
      Database Development/Consulting
      Excel Development/Consulting
      Web Development/Consulting

    SEO Powered by Platinum SEO from Techblissonline